Expanding your app-titude: Add a business line to your personal cellphone

Many people simply resign themselves to having one phone number for both business and personal use. It’s sometimes messy, and there are some clients that you’d rather didn’t have your personal cell number, but it is easier than carrying two phones, right? Among other options, call-forwarding systems have been around for a long time. Think […]

Build An Online Community To Grow Your Small Business

Client When Susan Blanchett was told she no longer had a job, she decided to start her own business making and selling macaroons from home.  Requests from friends turned into orders, orders turned into an online business:  Macaroons4U.  Within six months, she was taking so many orders, she decided to open her first store with […]

Stand Out With Your Brand And Presentation

“The most Beloved Brands are either different, better or cheaper. Or else, not around for very long.” Firm Branding Branding your business is important.  It helps customers and prospects identify with your business.  Consistent use of your logo and presentation of materials is critical to building that recognition. Also consider your business name.  What message […]

The working vacation; Having Your Cake and Eating it too.

Who doesn’t want to take multiple vacations every year. Better yet, visiting exotic locations around the world while still maintaining a high level of productivity, training staff or meeting with clients. Sounds too good to be true, right? Or maybe you’re thinking that you have to be super rich or have the last name “Trump”. […]